How Fashion Reflects Social Mood

November 16th, 2009

We here at EGAMI STYLE are fascinated by the deeper psychology of image and are constantly observing how our collective mood is reflected in fashion and trends. Much like selecting a coloured shirt that represents how we feel that morning, we can also look to financial markets to determine the appropriateness of the height of our skirt or even the width of our tie.  No wonder why everyone is wearing so much black!

Fashion is a key indicator of social mood and one term that you may have heard recently is ‘recessionary fashion’. You only need to watch the latest runways of Paris and you’ll see examples from Ralph Lauren and Hermès with ‘collections inspired from Dust Bowl Okies to tennis courts, aka the ‘Great Gatsby’ revival’.  An interesting article by Robert R Prechter gives insight into how the current spring fashion trends are indicative of ‘recessionary’ times, thus being  tied to financial markets. Click here to read the full article.

We’re not sure if  tattered overalls or Grandpa’s shoes will be making an appearance in the EGAMI STYLE offices anytime soon, however we will make a concerted effort to not wear black every day!  What colour are you wearing right now?

However, recession or no recession, style is forever.

egamishoes-blackfran

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